ESCONDIDO, CA – A coalition of North County San Diego community organizations will host a peaceful rally and march on Saturday, August 2nd, as part of a national "Rage Against the Regime" day of action. The event will take place from 5:00-7:00 PM at the corner of W Valley Parkway and N Broadway, near Escondido City Hall, with a march through downtown Escondido beginning at 5:30 PM.
The rally is organized by Indivisible North County San Diego, 50501 North County San Diego, and We the People, bringing together community members to voice concerns about current federal policies and their local impacts.
"As we continue to see this trend away from a robust democracy towards authoritarianism, the typical guardrails meant to protect Americans from government overreach are straining if not beginning to fail. With disturbing historical parallels of the executive branch ignoring court orders, usurping power from Congress, deploying the military on domestic soil against American citizens, or kidnapping people off the street, it's clear one of the best tools the public has to ensure we continue to live in a free society is non-violent civil disobedience." said Richard Cannon, an organizer with 50501 North County San Diego.
Event Highlights
Express Yourself: Community members are encouraged to participate through various forms of positive, constructive expression including:
- Recording videos for social media and giving interviews to local news outlets
- Creating signs and writing letters to elected officials on key issues
- Participating in planned theater performances, sidewalk art, live street music, and other interactive activities
Take Action: The rally will provide opportunities for civic engagement including:
- Learning how to support immigrant communities through documentation and reporting of federal immigration enforcement efforts
- Voter registration for upcoming local and state elections
- Information about volunteering and donating to advocacy organizations, and participation in non-violent civil disobedience
March With Us: Participants are invited to bring flags, instruments, banners, and signs to join the peaceful march through downtown Escondido.
Key Issues to Be Addressed
Rally organizers plan to highlight several policy concerns, including:
- Federal immigration enforcement's intentional profiling and illegal detention of Latino and Hispanic Americans, including U.S. citizens and legal residents1 2
- Medicaid and food security cuts that will affect residents in North County, and all of San Diego
- Federal worker mistreatment
- Support for raising up working and middle-class families
The coalition emphasizes that this is a peaceful demonstration focused on constructive community engagement and civic participation.
Event Details
What: "Fight Against Fascism (Rage Against the Regime): Escondido" Rally and March
When: Saturday, August 2nd, 5:00-7:00 PM. March begins 5:30 PM.
Where: Corner of W Valley Parkway and N Broadway, Escondido (near City Hall 201 N Broadway, Escondido, CA 92025) Cost: Free and open to the public. Community members are encouraged to register at https://events.pol-rev.com/
Media Contact
To coordinate any media attendance, please reach out to the day-of media below:
Gregg Oliver
858-245-9802
About the Organizing Coalition
Indivisible North County San Diego, 50501 North County San Diego, and Trouble Nation are grassroots organizations focused on community engagement, civic participation, and advocacy on local and national issues affecting North County residents.
References:
1 Salomon, Gisela. "A US citizen was held for pickup by ICE even after proving he was born in the country." Associated Press, April 19, 2025. https://apnews.com/article/us-
2 Contreras, Russell. "ICE accused of racial profiling in detentions of Latino U.S. citizens." Axios, July 9, 2025. https://www.axios.com/2025/07/
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